Thought leadership is creative because you are building new ways of thinking for your audience.
One powerful thought experiment to enhance creative thinking is the "Model of Excellence" exercise.
NLP was built on modeling excellence. Co-creators Richard Bandler and John Grinder built a syntax to decode what high level achievers did so their magic could more readily be transferred to others.
Geniuses aren't born, they are made and modeling them is a way to accelerate learning what they likely paid a harder price for.
Aspects worth modeling can include physiology, attitude, beliefs, and sensory experience. It works in part because it is often easier for a beginning entrepreneur to see Steve Jobs coming up with an innovation that reinvents his field than to see himself doing it. Making such an inner movie vivid, dramatic, and bigger-than-life can amp things up yet another level.
The first step is to choose a model.
Who, to you, represents excellence in handling the issues you are deal with? Is it a famous author, marketing consultant, or businessperson? Is it a historical genius like Tesla or Einstein? A mythological figure like Apollo or Thor? How would it look and sound if this person took your place for a while in dealing with your business challenges?
Now let's make a movie .
Imagine you are at the theater. There's the usual squeaking of chairs, hushed lighting, and smell of popcorn. You are watching a film about your model of excellence taking your place and facing your challenges. How would things turn out differently? Fully immerse in watching your model of excellence create results in your situation. Maybe Nikola Tesla invents something or Steve Jobs instigates a breakthrough that reinvents an industry. Let it play out all the way.
Now, rewind the movie to the beginning and watch it again, only this time, superimpose an image of yourself over the model of excellence, seeing both at the same time until the "other you" matches the actions, the way of looking at the world differently, and the energy and drive of the model.
Play the movie all the way to the end, replacing the model of excellence with the "other you" until you clearly see yourself acting, thinking, and feeling the same way. Feel free to add a soundtrack of motivating music.
As the producer of this inner movie, you can enhance the drama of the achievement with perspective tricks or special effects. For example, you can add fireworks sparkling high above, celebrating the achievements, or a crowd roaring in a large stadium. Take time to make it vivid and bigger than life.
Now, use your remote control to restart the movie from the beginning, step into it fully and see, hear, and feel the events from the perspective of the "other you" that has modeled your ideal of excellence. Again, play it all the way to the end.
What new actions and thoughts emerge? What different feelings do you notice playing this enhanced character?
How would things be different if you consistently applied this going forward? How would your results change? Your relationships? Your mindset?
Remember when an image displayed too long on an old computer monitor would get "burned in" Practicing such mental movies regularly can similarly imprint them deeply. What skills and achievements of models of excellence would be helpful to "burn in" the theater of your mind?
Like any of these thought experiments, try the Model of Excellence on for size and, if it works for you, keep doing it. Or you can try another.
Stay tuned to this channel for the next Thought Experiment: "The Time Machine".